Work

Case studies. Most of these are brand systems for programs and sub-brands — places people decided to belong to.

• Nights & WeekendsBuildspace

  A six-season program at buildspace. 7,000 builders in season three. 70,000 in season five.

• BuildspaceBuildspace

  Head of design from the founding team. The brand, the unicorn, the system that ran underneath every program.

• CanopyFounders, Inc.

  A six-week program at Founders, Inc. for builders across software, hardware, and media — one leaderboard, one room.

• Off SeasonFounders, Inc.

  A summer program at Founders, Inc. for builders who skip vacation to chase the thing they can't stop thinking about.

• BlueprintFounders, Inc.

  The flagship program at Founders, Inc. For builders already deep in it — past the point where turning back makes sense.

• ArtifactFounders, Inc.

  A festival at Founders, Inc. for the first thing you make. The receipt. Proof the idea left the head and hit reality.

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